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May 07, 2023

Eternal Jewelry, Eternal City With Bulgari 'Mediterranea' High Jewelry

Bulgari’s most modern collection yet finds its footing in the brand’s rich,

Bulgari's most modern collection yet finds its footing in the brand's rich, Roman past

Bulgari's most modern collection yet finds its footing in the brand's rich, Roman past

European civilization blossomed around the Mediterranean Sea. So too did the mastery of fine Western jewelry, with the legendary Greek silversmith Sotirio Bulgari leading the way since opening his eponymous craftsmanship brand in Rome, all the way back in 1884.

Because Bulgari remains at the forefront of fine jewelers in the modern day, it's often forgotten how deep the historical roots of its designs stretch into the rich and cultured Roman soil, nourished by the unparalleled Mediterranean landscape, rich with olives, grapes, citruses, and nuts.

It thus felt important for V to photograph the new Bulgari Mediterranea high jewelry collection in Rome, allowing our magazine's modern lens to capture the jewelry's highly-established and long-standing history in a city that not only birthed the brand, but Western civilization as we know it.

The story of these pieces delves into Bulgari's Roman past, with pieces inspired by the ancient Romans’ ambitiousness—architecture, art, agriculture—as well as bits and pieces of widespread mythology.

At the same time, the jewelry's inspiration is cross-pollinated with other influences from both the East and West, remaining focused on Rome but not restricted by it.

Lastly, the pieces took inspiration from the South of Italy, which of course remains an incredibly popular destination for Romans as well as individuals from around the world who travel there for the unforgettable vistas, welcoming turquoise waters, and beautifully textured landscapes.

This feature appears in the pages of V142: now available for purchase!

Photography Grégoire Alexandre

Photo assistant Elio Rosato